Used in the embed: <div data-pure-form="key"></div>. Cannot change after submissions arrive.
The recipient address, templates and the autoresponder
live on the Mail tabSend to.
Build
Exactly what visitors see — rendered by the same
pure-form.js the live embed uses, so preview and production cannot drift.
Field settings
No field selectedPick a field in the list to edit its label, key and behaviour.
Where a submission goes
Each target is its own switch. A mapped value beats the preset;
a matching rule beats both. A mapping mistake never costs a submission or its email — it is recorded on
the submission row instead.
Lead field mapping
Blank = matched automatically by common names
(name, email, phone, message).
User field mapping
Matched on email first, then phone (digits only, so
(972) 555-1234 and 9725551234 are one person). An existing contact is enriched —
blank columns filled, never overwritten.
Transaction — values pulled from the form
Preset — fixed values on every submission
Rules — change a value when an answer matches
Every transaction this form creates is assigned to this agent, so it appears on their
Transactions list. Pick from the roster or type an address for someone not listed yet.
The old site hardcoded one address in PHP.
A mapped value always beats the preset; a matching rule beats both.
One submission can never create two transactions, but the same person can have several.
Mail
Insert a field
Click a shortcode to insert it at your cursor in the mail field you were editing. Shift-click to copy instead.
Preview & test
Preview renders with sample values so you can see the tokens resolve. A test send queues a real email through the standard PURE outbox (dispatched every 5 minutes).