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Pure Coach

A 10,000-foot view of your team’s conversations: who follows the playbook, where deals stall, and exactly who needs support — so you coach with data, not guesswork.

+18%
Conversion this quarter
vs last quarter
312
Calls analyzed
this month
72%
Playbook adherence
6pts
2
Agents need support
flagged

Agent performance

AgentCallsTalk:ListenPlaybookConversionStatus
SCSara Chen6842:58 88%31%STRONG
LOLena Ortiz5446:54 81%27%STRONG
MWMarcus Webb6158:42 64%19%WATCH
JTJordan Tate3967:33 41%11%NEEDS HELP
RPRiley Park2871:29 38%9%NEEDS HELP

Talk:Listen — top performers listen more (~42:58). The two flagged agents are talking 67–71% of the time and skipping discovery questions — the clearest coachable pattern.

Where deals are dying

Objection handling — “price too high”14 calls stalled here this month. Jordan & Riley drop the call within 2 min of the objection.
No next-step set22% of buyer calls end without booking a follow-up. Playbook says always set the next appointment.
Discovery questions strong on listingsListing-appt calls average 8 discovery questions — above target. Keep it up.

Recommended coaching

Jordan Tate objection roleplayAssign the “price objection” AI Roleplay drill; review 3 flagged calls together.
Riley Park talk-to-listenSet a 50:50 target; Pure Call Intelligence will nudge in real time.

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